Marketing Musings

Tips, tricks, techniques, and thoughts on how to make your website content stand out.

Liam Marshall Liam Marshall

Which comes first: Copy or design?

Copy or design - what should come first? It’s the age-old debate that’s divided creatives for years. The truth? It depends. Find out how to get it right for your business.

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Liam Marshall Liam Marshall

7 green flags to look for when hiring a copywriter

Anyone can write, but not every copywriter is the right fit for your business. A great one goes beyond words - they think strategically, adapt to your brand voice, and focus on your audience. So how do you spot the right one? These 7 green flags will help.

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Liam Marshall Liam Marshall

Understanding copywriting: Words by design

Think copywriting is just words? Think again. Strategic word choice, intentional design, and subtle structure transform copy into a powerful tool that engages, inspires, and drives action. Ready to see what words by design can do?

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