The Marketing Mentor

A 12 week path to making sense of your marketing

In a nutshell

The Marketing Mentor is a 12-week programme designed for service-based business owners who want hands-on mentoring for clear, practical, and affordable marketing guidance without feeling overwhelmed.

Here’s how it works:

We’ll start with a 1:1 kickoff call to pin down your business goals and ideal clients. You’ll then get personalised support through WhatsApp and scheduled calls, where we’ll tackle everything from mapping out your customer journey and creating a funnel for one of your services, to creating content that resonates with your audience.

By the end, you’ll walk away with a clear, actionable marketing strategy, confidence in creating content that engages the right people, and a sustainable system that keeps working for you as your business grows.

This is marketing made manageable - no jargon, no overwhelming commitments, just what your business needs to thrive.

Why I created The Marketing Mentor

Surely giving away all my marketing tips and tricks isn’t a smart business move, right?

I’ve spoken to a lot of business owners lately who know they need to work on their marketing, but feel completely overwhelmed by the endless information they’ve found online.

They want a way forward but don’t know where to begin, so end up putting it off.

Yet, when we sit down and talk it through, they often say, “This makes so much sense - I would’ve never thought of this!”

The Marketing Mentor is my way of bringing that same sense of clarity, confidence, and direction to more businesses. It’s a programme built to guide you through a simple, foundational approach to marketing, with the right balance of support, strategy, and hands-on help.

This programme is perfect if you’re newer to marketing or just starting to build a strategy as we’ll cover the basics, set up effective systems, and build a solid foundation that will support your business’s marketing activity as it grows.

What you can expect to achieve

  • A clear marketing strategy developed to attract and engage your ideal clients.

  • An effective customer journey outline that will help you to turn leads into paying customers.

  • A new sense of confidence in creating content that connects with your audience and drives results.

  • Independent marketing skills to build and adjust your strategy as your business grows.

  • A system that KEEPS working for you with expert guidance and resources you can rely on as your business grows.

What I bring to the table

  • 6 years of content and marketing experience across various service-based industries.

  • Proven experience of building funnels and developing strategies that capture leads and nurture them into loyal customers.

  • A genuine commitment to your success - I truly care about the difference we can make in your business together and will become your number 1 cheerleader.

  • Honest guidance and accountability - I tell you what you need to hear, not just what you want to, for the best results.

  • Clear, no-nonsense support to make marketing feel more accessible and achievable, regardless of the size of your team.

Helping you to unmuddle your marketing

Marketing often comes with a lot of noise and complexity. This programme isn’t just about laying out a plan - it’s about having a mentor by your side.

I’ll be here (on the other end of WhatsApp) to bounce ideas with you, offer straightforward feedback, and keep you accountable, so you can build your confidence while you build your marketing.

Think of this as your opportunity to get your marketing organised and effective, with guidance at every step to put systems in place that truly support your business and set you up for steady growth

Choose your level

  Essentials Mentoring Premium Mentoring
Price £875 £1,750
Best For Business owners looking for clear, personalised guidance and feedback to implement independently. Those who want the full strategy, feedback, and done-for-you content ready to go.
Marketing Review ✔️ ✔️
Customer Journey Mapping ✔️ ✔️
Weekly Check-Ins & WhatsApp Support ✔️ ✔️
3 x 1:1 Calls (Kickoff, midpoint, wrap-Up) ✔️ ✔️
Content Reviews & Feedback ✔️ ✔️
Done-for-You Content (Up to 2,500 words) ✖️ ✔️

Add-on options

For clients in both Essentials and Premium packages, additional support is available to help grow your marketing further.

  • Writing credits: £150 per 500 words – Get additional content tailored to your needs, from blog posts to email sequences.

  • Additional 1:1 calls: £30 per hour – Book additional calls if you need more guidance or in-depth support along the way.

Your 12-week journey with The Marketing Mentor

Here’s a look at a typical timeline of how you can expect to progress as we work together to build a marketing strategy that’s clear, manageable, and perfectly tailored to your business.

Given the nature of the programme, everyone’s journey may flow differently based on their specific goals and strategies.

Some clients progress quicker, others a little slower - my focus is always on setting a pace that’s right for you and your business.

    • Kickoff call: We’ll start with an in-depth review of your current marketing, identifying what’s working, what isn’t, what your goals are, and where we’ll focus to get the most impact.

    • Customer journey mapping: Together, we’ll outline the journey your customers take from first encounter to loyal client. This becomes the roadmap for the entire programme.

    • Content review & feedback: Start submitting your content for detailed feedback, ensuring everything aligns with your new customer journey.

    • Funnel building: We’ll focus on developing the key elements of your funnel, from lead magnets to emails, so your clients have a seamless experience.

    • Content creation (Premium): For Premium clients, I’ll create up to 2,500 words of high-impact content ready to plug into your funnel.

    • Ongoing support: Weekly check-ins and WhatsApp support mean you’re never stuck or unsure about the next step.

    • Refine and optimise: We’ll review each piece, fine-tuning your touchpoints to ensure maximum engagement and conversion.

    • Final wrap-Up call: We’ll assess your progress, answer any final questions, and make sure you’re ready to keep your marketing running smoothly.

    • Future planning: I’ll provide recommendations for maintaining momentum, so you’re set up for long-term success.

What you’ll walk away with…

1. A marketing strategy that fits your business

There’s no one-size-fits-all approach here. Together, we’ll create a plan that suits your business, your clients, and your goals. From your brand’s first ‘hello’ to your ideal client’s “yes, let’s do this,” every step will be carefully considered and mapped out.

2. Content that speaks to your audience

I’ll help you craft messages that resonate. You’ll receive detailed feedback on your content to help you polish it up ready to put into the world. Premium mentoring also gives you up to 2,500 words of professionally written content ready to plug into your funnel.

3. Confidence and clarity in your marketing

Imagine knowing exactly where your marketing’s going, why each part is there, and how it’s working to attract and convert. That’s the goal of The Marketing Mentor - to educate you on how your marketing works, leaving you with clarity, confidence, and a system that works.

What my clients are saying...

  • I highly recommend working with Liam if you need copywriting or other freelance support. We sent him a brief when we required help in assisting our in-house team to complete an SEO project. He is very organised; led us through a clear process of drafts and edits through to final versions; and captures our tone of voice with ease and finesse.

    The Society of London Theatre & UK Theatre

  • I love working with Liam, he’s instilled an ACE structure to my marketing, which helps me to be more consistent than I’ve ever been. He always shares great ideas for content, and always turns work around quickly. His communication is excellent, and he always delivers what he promises, when he promises, which gives me confidence and makes the process stress free for me. I couldn’t recommend him more highly.

    Excel Ace

  • When I want an unfair advantage, Liam is my go to for copywriting and marketing. The speed of the turnaround alongside the depth of research he puts in grants a level of ease and stress free work. The updates are on time with minimal changes required. I look forward to working with Liam on future projects.

    The Venard Clinic

  • We've been working with Liam for a number of months now and he has made a fab impact during that time. He is super responsive, proactive and not afraid to challenge the status quo - a true professional. I would recommend Liam's services to any business looking to develop their marketing presence.

    Musique

  • Liam instantly made a positive impact on our marketing offer and improved what we do at the theatre. Liam's passion for excellent marketing is an asset to any team. In the first week, Liam saved us money by evaluating what we were spending on our CRM system, quickly suggesting a better alternative. I would recommend Liam to anyone who is looking to improve how they are marketing their business. Liam's professional and conscientious approach was wonderful to see.

    The Epstein Theatre

Want to talk about it before committing?

Book a time to chat and I’ll make sure they’re all answered for you.

The Marketing Mentor FAQS

  • Essentials provides you with a personalised strategy, guidance, and feedback so you can implement everything on your own.

    Premium includes everything in Essentials plus up to 2,500 words of professionally written content, giving you ready-to-use material to start driving results straight away.

  • The Marketing Mentor is currently tailored for service-based businesses.

    This focus is due to my hands-on experience in the service sector, where I’m best equipped to provide the targeted support and guidance needed to build effective marketing strategies.

  • Just like learning any new skill, the more you’re able to put into this programme, the more you’ll get out of it.

    As a baseline you’ll need around 1-2 hours per week. This programme is designed to focus on high-impact actions that deliver results without taking over your schedule, so you can get everything done at a manageable pace.

  • Absolutely! Both Essentials and Premium clients can purchase additional writing credits at £150 per 500 words.

    This option is great if you want additional content, such as blogs, emails, or landing pages to further support the work you’re doing on the programme.

  • After the 12-week programme, you’ll have a clear, structured marketing strategy in place that you can continue to build on.

    If you’d like additional support beyond that, I offer options for ongoing content support, strategy reviews, and flexible content creation packages to keep your momentum going.

Ready to build a strategy that works?

The Marketing Mentor is designed to give you clarity, practical guidance, and real results without the stress. Apply today to see if The Marketing Mentor is the right fit for your business.

Let’s build a marketing approach that’s simple, effective, and perfectly suited to you.